Anti-Scalping Push: Pokémon Card Purchases in Japan May Require Official Government ID

The Pokémon Company is weighing an aggressive operational shift within the Japanese market to completely dismantle the ecosystem of unauthorized resellers and bulk buyers. The strategy under review involves making the national My Number identification card mandatory for verifying transactions of high-demand Pokémon Trading Card Game products on its official e-commerce network. Having previously experimented with unorthodox preventative measures—such as specialized pop-quizzes and intentionally damaging outer packaging at checkout—the brand is now moving toward one of the most restrictive consumer monitoring systems in modern retail.

Under the proposed guidelines, customers seeking to purchase limited-edition drops or entering purchase lotteries via the Pokémon Center Online will be required to complete an identity verification phase. This digital check will function by scanning the embedded IC chip found inside the buyer’s official state-issued ID card.

Structural Implications and Friction Within the Collecting Community

The My Number card serves as Japan's centralized civil registry document, consolidating personal records, a photograph, and a unique administrative profile. While the corporation believes this biometric and digital link will successfully flag and eliminate high-volume automated scalper accounts, the strict mechanism will introduce significant operational challenges for major groups:

• Tourists and international visitors: Will face automatic exclusion from direct local drops, given that the state identification is exclusively granted to citizens and registered foreign residents.

• Local residents without the physical card: Because holding the physical document remains optional in Japan, a notable demographic of local collectors has not yet completed the separate registration process.

The scope of this potential rollout extends beyond digital storefronts. The Pokémon Company is also reviewing plans to mandate the same government-level verification for entering official competitive trading card tournaments nationwide. The stated goal is to insulate the community, offering a secure and balanced environment for genuine players. If finalized, the strict structural policies are anticipated to launch towards the end of the summer season.

Source: SN